ASTOUNDING RETAILER WITH SPRINT TO HOLIDAY SHELVES
Innovating in the world of IoT is hard; it is even harder when developing two vastly different smart products at the same time. With just 6 months remaining until the products would hit the shelves, launching Best Buy’s Insignia Connect app in time for the critical holiday sales season was going to be a challenge – just the way we like it!
INTEGRATING EXPERIENCE WITH AN EYE TO THE FUTURE
A single, unified control platform was designed to support the varied feature sets of the smart plug and smart freezer, with special consideration made for potential future products. Blue Rocket’s seasoned team of IoT experts fiercely tackled the technical challenges and, utilizing Agile development best practices, ensured an on time delivery.
TWO DEVICES, TWO PLATFORMS, FOUR-STAR REVIEWS
Insignia Connect launched for iOS and Android just in time for holiday sales. The app exceeded expectations with 4-star reviews, put IoT on the map for Best Buy, and positioned the Insignia product line for scalability. A Best Buy senior executive said “… people are astounded when they hear how much we accomplished in such a short period of time!”