by Jess Taylor | Mar 6, 2018 | Connected Home, IoT
Nothing undermines a brand like a poorly designed IoT experience. For users, there’s no separation between product and app. If the app experience falls short—particularly during setup—the product goes back to the retailer and you lose the sale. On the other hand,...
by Tom Rideout | Mar 1, 2018 | Connected Car, IoT
Watch out for these 4 Usage-Based Insurance hazards. Connected cars are changing insurance, and usage-based insurance carriers stand to win big. Notably, insurance telematics can result in faster claims resolution, better processes for customer acquisition and...
by Jess Taylor | Feb 26, 2018 | Connected Home, IoT
Don’t get eaten alive in the Connected Home IoT market. Here are 3 ways to build a winning app. It’s a tough world out there in Connected Home products land. Deliver a user experience that falls short and you might not get a second chance. So how do you develop apps...
by Jess Taylor | Feb 26, 2018 | Connected Home
Developing a Connected Home product? Here are four reasons you shouldn’t go it alone. Is Connected Home product development keeping you up at night? Designing and building in this space presents a minefield of challenges, and general experience isn’t enough to get you...
by Tom Rideout | Jan 3, 2018 | Connected Car
Connected cars offer a goldmine of driver data. For example, they provide a clear look at who’s behind the wheel and the unique conditions they face. This presents insurers with a tremendous opportunity to increase profits and to make driving safer and better for...
by Jess Taylor | Jan 1, 2018 | Blue Rocket
At Blue Rocket we love to make great products for our clients. Hopefully one day we can make a great product for...
